🎙️ LJ Finney, coach & founder of In 18 LLC — using golf + experiential learning to change behavior and build awareness. 🏌️ Why “In 18”: In 18 holes you learn a lot about yourself, your relationships, and your leadership. 💻➡️👥 Career pivot: From computer science & finance to program/program management to coaching—influence and people became the through-line. 🧠 Golf as a coaching tool: The game distracts from discomfort, surfaces habits (grip = tension!), and reveals leadership patterns. 🧰 Transferable skills: Presence, patience, etiquette, risk tolerance, resilience, and letting the tool do the work—all map back to work. 📵 Presence > phones: Golf etiquette (no phones, full attention) models meeting behavior back in the office. 🎯 Risk & learning: LJ (a self-described risk-averse planner) uses golf to practice smart risks. 🌿 Wellbeing: Nature, movement, mindfulness—health + joy as legitimate business outcomes. 💬 Listener nudge: Try something new (golf, walk-and-talks, run clubs). Take a risk and notice what you learn about how you show up.
LaToya “LJ” Finney is a certified PMP (Project Management Professional) and ICF PCC (Professional Certified Coach) with over 20 years of experience in Wall Street and Technology. Through her company, IN-18 LLC, she helps individuals and organizations grow through leadership development, coaching, and innovative experiences — including golf as a powerful tool for connection.
A forward-thinking, trailblazing leader, LJ blends the timeless wisdom of golf with cutting-edge leadership techniques. Like LJ herself, IN-18 LLC is imaginative, adventurous, and constantly pushing boundaries to drive meaningful change and empower clients to reach new heights.
Follow her journey on the golf course: https://in-18.com/about/
https://www.linkedin.com/in/latoyafinney/